If you weren’t fortunate enough to attend our 2nd
Screen Summit at IBC on Saturday, you really missed a special gathering (see
the Twitter feed). The afternoon was punctuated by some great
presentations (“The Future of TV” by Alan Wolk of Kit Digital, “Synchronisation and Media Interaction with Your Consumer” by
Alex Terpstra of Civolution), a strong review of the current 2nd
screen market data by Renaud Fuchs of Ericsson, and two great panels on
monetization (featuring Joe Inzerillo of MLB) and consumer engagement
(highlighted by Anthony Rose of zeebox).
We even hosted cocktails during the event and a sizable dinner after the
event to take advantage of everyone’s creative juices. For those of you that were registered
attendants or are 2nd Screen Society members or advisors, you can
find the presentations and audio downloads here. For everyone else, here were the key
take-aways for me from the summit and for second screen at IBC: