See you Monday.
- In 2012, Social TV grew 363%, ending the year with 800m+ social comments about TV
- 40% of tablet/smartphone owners use a 2nd screen daily while watching TV
- 40% of tablet owners seek further information about the TV program
- 29% of smart phone owners shop online while watching TV
- 46% of smart phone owners check social networks while watching TV
- Viggle acquires GetGlue with 4 million potential subscribers in total, 61% of Viggle subscribers planned to use Viggle points for Xmas gifts
- 35 million tablets were expected to be sold in the US during the holidays
- The most social TV event was the Grammy's at 13m+ impressions, the most social TV show was The X Factor, with move than 600k average social impressions per show
- Currently, 52% of engagement comes from iOS, 30% from Android
Looking for the source to all this data? Check here
Looking for a comprehensive report on Second Screen? Check here
@ChuckParkerTech
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